Empower truck
drivers’ lives

OUR MISSION

Empower truck
drivers’ lives

OUR MISSION

Empower truck
drivers’ lives

We’re driving change, starting with drivers.

Improving the industry through information.

Bringing more independence to independents.

Offering fair and equal access for all.

So drivers can move goods, and make good on their American dream.

The challenge

Simply put, the trucking industry is broken.

Truck drivers are the backbone of the American economy. They move 72% of our freight (~$987bn annually) and make up 5% of the American workforce.

But because the industry is so fragmented, opaque, and structurally misaligned, truck drivers end up spending a lot of time and money just to access the information they need to keep their businesses running.

Simply put, the trucking industry is broken.

Truck drivers are the backbone of the American economy. They move 72% of our freight (~$987bn annually) and make up 5% of the American workforce.

THE INDUSTRY

The landscape is structurally fragmented
driving many of the inefficiencies we see today.

Over the last 5 years, the trucking industry has become increasingly digitized. In fact, app downloads from the largest freight companies have grown 680% since 2017.

The landscape is structurally fragmented driving many of the inefficiencies we see today.

Over the last 5 years, the trucking industry has become increasingly digitized. In fact, app downloads from the largest freight companies have grown 680% since 2017.

New tech made it easier for independent businesses, both owner-operators and brokers, to enter the market, resulting in an increase in drivers moving loads through thousands of small brokers – each with their own apps.

However, the small percentage of Big Players in this industry still control much of the information with zero incentive to share. This means today’s owner-operator needs dozens of apps and subscriptions to do their job every day.